TRACK Workshop: Navigating Disruption: Be the Disruptor

This virtual workshop is designed to provide innovation teams and leaders the right lens to sense, to detect, and to position organizations for colliding forces of disruptive innovation and digital transformation in the 21st-century.

Learning Objectives:

What is disruptive innovation in the context of the 21-century?

It has advanced beyond Clayton Christensen’s’ original theory of low-end products/services advancing up market to take market share from incumbents.

It is now a Pattern of Disruptions enabled by digital.

Disruption requires a mindset shift – away from previous panic alerts of destruction – towards value creation through customer engagement.

Key Takes:

DETECT– Real Disruption versus False Alarms

MANEUVER – Tactics for Portfolio Management

ACT – Success stories from the past  to the present

The workshop is in two parts with break-out sessions for attendees to work in teams to demonstrate understanding and to build connections with the other attendees.

Who should attend:

This course is designed for leadership responsible for setting strategy at the corporate or enterprise level.

Registration Fees: 

IRI Members: $295

Non Members: $395 

Due to limited seating, we request that you cancel at least 48 hours before a scheduled class. This gives us the opportunity to fill the class. However, if you do not cancel prior to the 48 hours, you will lose the payment for the class.

All IRI events are broadcast in Eastern Standard Time